Metallic glossy Twist-Off for gourmet jam Göbber GmbH & Co, Eystrup, Germany, seals its 'Gourmet' jam with Silgan
The Product
Göbber Gourmet is characterised by its high fruit content - less sugar and less sweet. The broad range offers something for every taste: apricot, strawberry, strawberry-banana, black currant, raspberry, plum, pink grapefruit, rhubarb-vanilla. The products are highly accepted by the consumer and have a great appeal: delicious, authentic and particularly fruity
The Packaging
The 250g glass jar is perfect for small households or people who like to enjoy several varieties at the same time. Both glass jar and closure have an aesthetic shape and beautiful colours.
The Closure - Effect instead of Fruit Design
Göbber decided to use the 58mm Twist-Off closure with deep skirt and button . pops when first opened . . In order to obtain the genuine metallic effect, all components have to be combined carefully. It is very difficult and at the same time very important to choose the correct metal base material and ink transparency. Subsurface and ink have to match. By using the roll-out-method where an ink print run is applied on strips of material, Silgan White Cap was able to produce multiple variations outside of the normal ongoing production. Consequently, Göbber was simultaneously supplied with several variations to choose from.
About Göbber
In 1888 Friedrich Göbber founded a trading firm in Eystrup on the river Weser, where jams and fruit syrups were processed on a small scale from fruits of the surrounding orchards. Göbber focuses on expanding the following business segments throughout the European market: brand Göbber for food retailing, food retailing own brands, bulk consumers, bakeries, and the bakery products and sweets industry. These activities are endorsed by innovative products.
Silgan White Cap
With 7 plants Silgan White Cap Europe/Asia is an international producer of metal, plastic and composite closures for oxygen sensitive, vacuum packaged and aseptically packaged food products and still beverages. Its closures are used exclusively in glass or plastic container applications.
Further information can be obtained from:
Petra Bauschke, Marketing Manager
Silgan White Cap Europe/Asia
Hansastraße 4
30419 HANNOVER
Germany
Tel: +49(0)511 7905 4520
Fax: +49(0)511 7905 4512
Email: marketing@silganwhitecap.com
